Tmall Releases the Ranking of Top 10 Trends in the Food Industry

At the Tmall Food Industry Merchant Conference, Tmall released the top 10 trends in food consumption: ultimate taste, healthy ingredients, freshness, quality ingredients, exquisite laziness, stress relief and healing, interest circle, food gifts selection, Chinese traditional style, and low-carbon environment. It is reported that the number of merchants whose annual sales of Tmall food exceeded RMB 100 million yuan (USD $15.5 billion) in 2020 increased by more than 30% year-on-year. Behind the high growth is the explosive growth of new categories, such as 0 sugar drinks, functional snacks, trendy drinks, meal replacement shakes, fine coffee, and semi-finished dishes, with an increase rate of up to 500% year-on-year. (Source: