According to the ECdataway report, the online sales growth rate of children’s milk powder from January to November 2021 was as high as 1007.2%. Recently, H&H Group’s high-end infant nutrition and health brand Biostime launched a new product, Children’s Growth Milk Powder. The new formula focuses on the selling point of “containing DHA + choline + folic acid + taurine + vitamin A”, as well as “containing lactoprotein LPN, 10 times probiotics, and lactoferrin”, helping to stimulate the inner protection power. In addition, Biostime Children’s Growth Milk Powder will release product gift boxes, which are customized with the popular cartoon IP “Peppa Pig”, in order to empower marketing communications. (Source: 163.com)
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