Reignwood Group has recently launched War Horse Junior, a nutrient beverage designed specifically for adolescents. The product features a “zero-sugar formula” and is fortified with multiple vitamins, electrolytes, and dietary fiber.
The packaging of War Horse Junior adopts a “Guochao-style illustration” (Chinese trend art) aimed at appealing to children’s consumption needs after sports, studying, or meals. The launch marks Reignwood’s strategic expansion of its product portfolio beyond its flagship functional drink brand “War Horse,” opening a new path in the healthy children’s beverage market.
(Source: Beijing Business Today)
Sign Up to Receive China Updates Weekly Newsletter for FREE, HERE
Visit HPA-China’s Information Hub, HERE