Recently, Ruoyuchen entered a deep strategic and investment collaboration with AI company MetaNovas. The two parties will leverage their respective resources to collaborate comprehensively in areas such as commercial endorsement, technical services, formula development, raw material supply, and scientific communication. Specifically, MetaNovas will use AI big data technology to analyze the genetic profiles of Ruoyuchen’s target audience, identifying their core needs based on contemporary lifestyles and trends. This approach aims to pinpoint the most pressing and relevant consumer pain points, supporting the brand with raw material development, formula innovation, and scientific communication. Additionally, the partnership includes plans to co-develop proprietary raw materials in the future, establishing competitive advantages for the brand. (Source: Shuzheng Kangxun)
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