The Beijing News Comments on the “Name-Changing Game” of Probiotics

On June 8th, according to the Beijing News, a type of lactic acid bacteria powder is quietly rising in popularity. Some products are directly named “active lactic acid bacteria powder”, while others are labeled with both “probiotic” and “lactic acid bacteria powder” or “instant lactic acid bacteria”, making it difficult for consumers to distinguish. According to several industry insiders, instant lactic acid bacteria is essentially a probiotic solid beverage, which is a practice taken by merchants to avoid new regulations on solid beverages. Beijing News reporter also learned that the application process for health food registration of probiotic food is slow, while the market demand for probiotic products is high. Therefore, many companies choose “solid beverage” as the type of application for producing probiotic powder. (Source:

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