Recently, Doctor’s Best conducted a unique “traceability initiative” in the health supplement industry. They invited several Chinese influencers who live in the United States and have a significant impact to visit the source factory in the U.S., witness product quality, and connect with consumers through online live broadcasts. This initiative aims to unveil the mystery behind the nutritional supplement industry, providing consumers with a firsthand look.
Founded in 1990 by Ken Halvorsrude and James Braly, personal doctors to Hollywood stars, Doctor’s Best is part of the Kingdomway, a leading enterprise in the entire nutrition and health industry chain. The live broadcast of the entire production process signifies the company’s confidence in its products. This “traceability initiative” also meets consumers’ curiosity about the nutrition industry, making it a pioneering attempt in the entire nutrition and health market. This initiative is beneficial for promoting an industry-wide awareness and implementation of transparent systems. (Source: business.china)
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