Mengniu Dairy Enters the Professional Sports Nutrition Market

On February 28, Mengniu Dairy announced through its official WeChat public account that it had entered the professional sports nutrition market and launched two M-ACTION sports protein drinks simultaneously. Aiming for the prime 30 minutes of post-exercise protein supplementation, M-ACTION drinks are added with whey protein, casein, collagen peptides, and 14 vitamins and minerals. In addition, according to the different needs of medium- and high-intensity sports people, M-ACTION drinks adopt the double dietary fiber formula and bone health protection formula respectively. (Source: FoodTalks)

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