Little Red Book (Xiaohongshu) has become a must-do for domestic and international brands operating in China. However, treating your Red content the same way as Weibo content will not work. So how to plan your Red (Xiaohongshu) content marketing strategy to generate real engagement and followings instead of just talking to yourself? This article will … Read more
In November 2022, GIANT BIOGENE was officially listed on the main board of the Hong Kong Stock Exchange under the stock code “2367”, becoming the “first collagen stock” with a market value of approximately RMB 27.4 billion yuan (USD $3.85 billion). Currently, GIANT BIOGENE has created eight major brands covering efficacious skin care products, medical … Read more
Recently, the inauguration ceremony of Harbin Pharmaceutical Group’s Big Health Research Institute was held in the R&D center of Hayao Sanchine. According to the introduction, with Fan Ning as the chief scientist, this “Big Health Research Institute” is composed of three different R&D blocks to create a domestic first-class innovative research system. As the leading … Read more
This Quarterly review is brought to you by a partnership between HPA-China and Early Data. The report consolidates dietary supplement intel from all the major China platforms including Tmall, Taobao, JD, PinDuoDuo, VIP, Kaola, Suning, etc. If you have any questions or comments, please contact the association HERE. (Source: Early Data & HPA-China)
As a result of China’s ongoing “Zero COVID” strategy, this year’s Fi-Hi Asia China Expo has been cancelled and will return June 19-21, 2023. The event organized by Informa was previously rescheduled twice during 2022 also due to COVID policies. The policies still maintain quarantine periods for inbound global travelers, which continues to keep international … Read more
At present, Customs has implemented the “positive list” management for cross-border e-commerce retail imports. In a recent article published by the Customs 12360 hotline, it suggested that some goods prone to categorization errors are actually not on the “positive list” of cross-border e-commerce, including the elevit pre-conception & pregnancy vitamins. This product contains 12 kinds … Read more
Recently, Mengniu Group and China Aerospace Science and Technology Corporation jointly launched “2016 Chinese People’s Strain 1” and “2016 Chinese People’s Strain 2”. These two strains of probiotics were independently developed by Mengniu and were carried into space with Shenzhou XI manned spacecraft for 33 days on October 17, 2016. Mengniu then conducted long-term research … Read more
Even though the men’s health category in the market is not as prominent as the women’s health category, its potential and growth space cannot be underestimated. In 2021, the male skincare market size has reached RMB 9.9 billion yuan (USD $1.37 billion), with an expected compound growth rate of 16.26% over the next five years, … Read more
Recently, ADOPT A COW launched a new product: High Calcium Nutritional Milk Powder. According to the official introduction, the new product contains high calcium, high dietary fiber, and high protein. Each 100g of High Calcium Nutritional Milk Powder contains 1000mg of calcium, which is 9 times the calcium contained in 100g of fresh milk. Moreover, … Read more
Founded in 1992, 38fule is mainly engaged in the research and development, production, and marketing of women’s health products. Founder of 38fule, Mr. Xiaofeng Yuan launched a special purpose acquisition company (SPAC), TenX Keane Acquisition, which was listed on NASDAQ under the ticker symbol “TENKU”. With an initial public offering of 6,000,000 units at an … Read more
