Yakult Launched the “Little Golden Bottle”

Yakult launched a new product, “Little Golden Bottle”, in the mainland China market. It is reported that each bottle is enriched with 50 billion active lactic acid bacteria, Yakult Grup’s unique Lactobacillus casei strain Shirota (LcS), which can tolerate gastric juice and reach the intestine. The low-sugar formula is supplemented with high dietary fiber, high … Read more

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Huacheng Biotech Signed a Strategic Cooperation Agreement with Bioflag

On February 6, the signing ceremony of the strategic cooperation between Huacheng Biotech and Ausnutria’s probiotic brand Bioflag was successfully held in Changsha, Hunan. It is understood that, both established in 2008, Huacheng Biotech and Bioflag are currently the industry-leading enterprises in monk fruit and probiotics respectively. In this strategic cooperation, the two sides will … Read more

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Little Red Book Shopping App Proves Consumer Confidence

Little Red Book, aka Xiaohongshu, or more simply ‘Red’, is a leading Chinese social shopping app. With over 300 million users (and counting), western brands are taking notice – and with good reason. Little Red Book first appeared in 2013. From modest beginnings focussing on female beauty products, the app expanded to help all kinds of global … Read more

China’s E-commerce Market Sees at Least 89 Platforms Close in 2022

Online shopping guide sites were the hardest hit, with 32 of these platforms shut down to account for about 36 per cent of overall casualties in 2022 The highest-profile e-commerce casualty last year was Eachnet.com, formerly a leading Chinese consumer goods auction site that was acquired by eBay China’s e-commerce market saw at least 89 online shopping … Read more

2 Batches of License “ShiJianJin” Nutrient Supplements Failed Sampling Inspection

Recently, the official website of the State Administration for Market Regulation showed that the two batches of nutrient supplements imported by the K-Lex company from the USA were found not meeting the vitamin requirements of product implementation standards. Both products are early-approved license “ShiJianJin” multivitamin tablets. Guangzhou Tianhe District has temporarily detained a total of … Read more

CBD Regulations in Hong Kong

On February 1, Hong Kong’s ban on cannabidiol (CBD) went into effect, with severe penalties for importing, producing, or possessing the substance, and CBD will be subject to the same strict controls as other drugs listed in the Dangerous Drugs Ordinance (DDO). The government has instructed that any products containing the CBD ingredient must be … Read more

H&H Group’s Development Strategies for Mother and Child Industry

How can the Chinese market achieve sustained growth when facing a volatile, uncertain, complex, and ambiguous VUCA business environment? The CEO of H&H Group China, Li Fengting (Suceka), announced that “from 2023 to 2025, the three business segments, BNC, ANC, and PNC, will develop in a balanced manner to provide more detailed and comprehensive nutrition … Read more

TikTok Relaxed Entry Conditions of Health Brands

A few days ago, TikTok e-commerce updated the industry management specifications for traditional nutritional supplements and health food. Before the change, for the health food category, TikTok e-commerce has been using targeted invitations for entry, including only about 20 brands under the Xiuzheng Pharmaceutical Group and Renhe Pharmacy, with a high entry threshold. After the … Read more

2022 Industry Analysis of Tonic Health Food

1. The penetration rate of the tonic health concept for people aged 54-64 reached 29%, and the penetration rate of people under 24 reached 19%. The young generation’s awareness of the concept of tonic health has increased, which has given rise to the demand for tonic health food. 2. According to the data, Taobao Tmall’s … Read more