On May 9th, DSM China announced that DSM-Firmenich has completed its merger. On May 31, 2022, Dutch chemical manufacturer DSM and Swiss flavor and fragrance supplier Firmenich announced a merger agreement to establish a new partnership in areas such as nutrition, beauty, and health. According to the official website, DSM-Firmenich will include businesses in perfumes, … Read more
On May 8th, the National Health Commission issued an announcement regarding 14 different “Three New Foods”, approving blueberry anthocyanins and black wheat pollen as new food materials. In addition, in terms of nutrient enhancers, the maximum use of taurine in functional beverages has been expanded from 0.5g/kg to 0.6g/kg, and the use of vitamins B1 … Read more
China has been heavily focused on improving inefficiencies, leading to intense competition on even the smallest things. This phenomenon, known as neijuan (内卷) in Chinese, has been further intensified with the introduction of AI in the industry. Here are some AI use cases in China’s social media and e-commerce space. NetEase uses AI for creating … Read more
Mention the creator economy and many will immediately think of China. The wave of new money in that market has given rise to aspirations for a more affluent lifestyle, spurring entrepreneurism and driving a boom in the creator economy market. Unlike in the West, where the creator economy has only recently taken off, Chinese consumers … Read more
Based on in-depth insights into the needs of China’s sports and fitness population, in February of this year, Mengniu officially announced its entry into the professional sports nutrition field, launching a high-end professional brand named “M-Action”. On May 5th, M-Action signed an official contract with the Public Health and Health Research Institute of Nankai University. … Read more
On May 4th, the well-known domestic probiotics and nutritional supplements brand WonderLab collaborated with the global color authority expert Pantone Color Institute to launch the “WONDER BLUE” color of life exploration, and launched the Blue Life Program initiative. Compared with the original brand color, WONDER BLUE is more in line with the aesthetics of young … Read more
Recently, the Active Enzyme Fermentation Engineering Laboratory established by Jiangnan University in collaboration with DuoYanShou announced a new food technology of “Active Enzyme” that combines the advantages of comprehensive probiotics and enzymes. According to experts, Active Enzyme is produced by fermenting 36 selected fruits and vegetables with specific patented probiotics, which are naturally screened in … Read more
The professional prenatal and postnatal nutrition brand has recently completed RMB tens of millions of yuan (USD $1.45 million) in Series A+ financing, with Zhangzhou Turing Capital as the investor. As the first industrial chain in the maternal food industry in China, “YunWeiShizu” has customized high-frequency products for different stages of pregnancy, to meet the … Read more
Recently disclosed investor relations activity records by By-Health show that, this year, the main focus of investment will be on the company’s main brand, “By-Health”, and the basic product categories such as protein powder and calcium will be the main promoted direction. In Q1 2023, the GMV growth “By-Health” on TikTok was especially impressive, achieving … Read more
Zhibaishuo, prior to its introduction to the Chinese market by US-based beverage giant Coca-Cola, had undergone a major upgrade of its product portfolio in an effort to seek growth opportunities in the country’s fast-rising plant-based milk sector. Shao Feng, CEO of Zhibaishuo — which is based in Xiamen, Fujian province — said they have rolled … Read more
