HPAchina user On February 16, Innova Market Insights released the top 10 food and beverage trends in China for 2022. 1. Amplified Experiences 2. Consumer Centricity 3. Premiumization 4. Back to the Roots 5. Shifting Occasions 6. Healthy Eating 7. Modern Anxiety 8. Planted-Based: Tailored to Culture 9. Specific Market Exploration 10. Collaboration for Success Innova Market … Read more
AB-Biotics published an article in the Journal Gut Microbes, “Probiotic improves symptomatic and viral clearance in Covid19 outpatients: a randomized, quadruple-blinded, placebo-controlled trial”. P The first product launched by YuanQiForest in 2022 was the DuiCe SODA Lactobacillus drink. It adds the patented strain Bifidobacterium lactis CECT8145 from ADM. Thalys group announced that it has signed … Read more
On February 7, the Shanghai Administration for Market Regulation issued “Compliance Guidelines for Commercial Advertising Endorsement Activities”, which not only clarifies the definition of advertising endorsers and advertising endorsement activities, but also specifies a list of 21 negative advertising endorsement conducts. Among them, the Guidelines stipulate that medical procedures, medicine, medical device, health food, and … Read more
The association is once again hosting its annual China Supplement Seminar with partners CIRS, Informa, Early Data, TMO and WalkTheChat. HPA-China’s executive director, Jeff Crowther, will attend and host the event, which is FREE to the attendees of Natural Products Expo West. Due to international travel inconveniences, some of the presentations will be offered via … Read more
China’s health food industry has grown steadily, from $23.5 billion USD in 2017 to $29.2 billion USD in 2020, with an average annual compound growth rate of 7.75%. It is expected that the market size of China’s health food industry will exceed $31.7 billion USD in 2022 . At present, the functions of those popular … Read more
Background In 2021, China has expanded the health food filing dictionary, some functional ingredients such as Coenzyme q10 has been officially included in the filing dictionary, also DHA and protein may be included in the filing dictionary soon. A series of new regulations are assisting the health food filing to a new stage. However, the … Read more
As of December 31, 2021, the website of the State Administration for Market Regulation showed a total number of 190 domestically registered health food products attributed to 139 subjects, with no newly approved imported registered products. In terms of dosage form, capsule dosage forms are still the most common, followed by tablets and powders. In … Read more
Thank you for visiting the association’s hub page which has links to some important FREE information. Please feel free to access any or all of the below services. Newsletter “China Updates” – This is HPA-China’s FREE weekly newsletter in English. It highlights the latest market intel, regulatory information, consumer trends, product launches and much more … Read more
In this episode of HPA-Global Insights, Jeff Crowther talks with Cynthia Batterman, Chief Trailblazer of Essex Solutions, about some of the differences between marketing strategies in China and the U.S. Cynthina has 25 plus years experience in branding, marketing and business development while working with such companies as Mars, ConAgra, Nelson’s (Rescue Remedy) and iHealth … Read more
-On December 22, 2021, at the NHEC 2021 (4th) China Nutrition and Health Industry Entrepreneurs Annual Meeting, Hebei Yiran Biotechnology Co., Ltd. won the “2021 Probiotic Industry Outstanding Contribution Award”, its product Yiran Nuoaijia won the “2021 Best-Selling Product in the Probiotics Industry”, and Chairman Zhao Linsen also won the “2021 Probiotics Industry Leader” -JuneYao … Read more
