Innova Released Top 10 Food and Beverage Trends in China for 2023

On March 17, Innova Market Insights released the top 10 food and beverage trends in China in 2023, hoping to provide new ideas for new product development and brand strategy in 2023. 1. Redefining Value: nowadays, Chinese consumers have their own considerations when making purchases, and they will pay more attention to scientific formulas, cost-efficiency, … Read more

Analysis on the Registration Application of New Food Raw Material (Novel Food) in China in 2022

In 2022, the National Health Commission of the People’s Republic of China (NHC) issued 3 announcements for “Three New Foods” (No.1, 2022; No.2, 2022; No.5, 2022), with 75 products approved (including new food raw materials, new food additives and products related to food). Among the 75 products, five new food raw materials were approved, these are: Kanzan flower, Pyrroloquinolinequinonedisodium (PQQ) salt, Chlamydomonas … Read more

Coenzyme Q10 Becomes a Big Hit Again

According to a report in Securities Daily on January 5, consumers’ recent purchase of coenzyme Q10 products and their willingness to buy them have increased greatly. Affected by this news, on January 6, Coenzyme Q10 concept stocks, including Kingdomway, NHU, BY-HEALTH, and Baihe Biology, rushed higher. At present, the main consumer market for Coenzyme Q10 … Read more

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